It is a useless practice if you already use eMailChef to send your emails because it already provides you with all the information you need in the Reports section, so you don’t need a URL shortener to get information about your clicks.These short links are obtained through sites called URL shorteners (URL Shortener) and are very useful on platforms like Twitter, for example, where characters are counted and have a specific limit, as well as being more aesthetically attractive.Īnd for email marketing? In email marketing, its use is not recommended it can even be dangerous in some cases. These are links that refer to a longer URL, mostly used to collect open data. If you browse on Facebook or Instagram, you will have noticed that there are shortened links, which usually end in. So creating shortcut links is as simple as installing a shortening script, like yourls or kissa.be! and configuring your own link shortener. You can buy a shortened domain the same way you can buy a vanity URL. This way, subscribers won’t see long URLs, and your sender won’t risk being blacklisted. Link long URLs to images or text in the HTML versionĪs long as you send more than just text emails, hiding long URLs is as easy as linking to the appropriate text or images within the HTML. What other options are there? Here are two alternatives: If link shorteners are forbidden in emails. In the end, it is better to save it for social networks and keep the abbreviated links out of your Transactional Emails and your Email Marketing campaigns. But email databases don’t always see it that way. Of course, there are many legitimate ways to use link shorteners. Instead, they should wear it with pride and not feel the need to hide behind the Google shortener. If a marketer is doing things right, he shouldn’t need to hide his domain name from him. It includes two sender IP antispam blacklists and one antispam URL blacklist, is particularly skeptical of goo. Rob McEwen, founder, and CEO of the Spam Database and Blacklist (DNSBL).
0 Comments
Leave a Reply. |
AuthorWrite something about yourself. No need to be fancy, just an overview. ArchivesCategories |